In a first-of-its-kind initiative within the tech industry, global technology company Lenovo, which is also the world’s largest PC producer, has achieved a significant milestone for the organisation’s CO2 Offset Services. 

Lenovo’s customers have offset more than one million metric tonnes of carbon dioxide from their purchases of Think PCs, including desktops, workstations and laptops. This is the equivalent of greenhouse gases emitted from more than 215,000 passenger vehicles driven over the course of one year.

The company also announced that enterprises can now add Lenovo COoffsets to their purchase of select Lenovo ThinkSystem servers.

Carbon reduction through carbon offsetting

Lenovo Solutions and Services Group Lead in [MEA], Thibault Dousson, explains: “Lenovo subscribes to the end goal of reducing our environmental impact in its totality. As part of this, the company supports carbon reduction through carbon offsetting, which refers to any reduction of greenhouse gas emissions to make up for emissions that occur elsewhere. The Lenovo CO₂ Offset Service offers a simple way to offset CO₂ emissions, allowing customers to link their individual device purchases to the support of different renewable energy initiatives. 

“As part of the global Lenovo family, we are extremely pleased that sales of Lenovo desktop computers, workstations and laptops have been able to offset more than 1 million metric tonnes of carbon dioxide, showing our commitment to this environmental initiative and also how enthusiastically it is being embraced by our customers.”

Through a simple purchase add-on, enterprises and consumers can offset the carbon emissions produced from the manufacture to the shipping of their PC or server, as well as the power consumed over the device’s lifecycle. Working through ClimeCo, a third-party global advisor, the funds are channelled towards UN-approved initiatives, including renewable energy or ecological projects across the world.

Dousson adds: “Carbon offsetting helps environmental projects that cannot secure funding on their own, and it gives businesses increased opportunity to reduce their carbon footprint. Carbon offset credits show that an organisation has reduced its emissions. From the customer’s perspective, one adds the Lenovo CO₂ Offset Service when ordering eligible devices. Once products are shipped, Lenovo reports to its official CO₂Offset partner, which then finalises the transaction and provides confirmation – making it easy to track and confirm which environmental project has been supported by the purchase.”

Looking beyond carbon offsetting

However, carbon offsets are just one element of Lenovo’s approach to sustainable innovation. Lenovo TruScale offers technology equipment and services on a subscription or ‘as-a-service’ basis, minimising waste throughout the value chain. This extends device lifecycles and asset recovery services for environmentally compliant hardware disposal that supports circular economy efforts and curbs waste. 

Lenovo has also pioneered notable innovations like the use of low-temperature solder technology in its manufacturing, which reduces greenhouse gas emissions during the production of PCs. In addition, Lenovo integrates recycled plastics into its product manufacturing process, as well as expanding the types of recycled materials that are used in its devices, for example with the inclusion of recycled magnesium. 

In support of carbon offsetting initiatives within South Africa

Since its launch in 2021, the take-up rate of Lenovo’s COOffset Services has been on the rise, with the amount of carbon offset by customers increasing by double-digits quarter-on-quarter. This indicates businesses are increasingly on the lookout for IT solutions that address their ESG-related needs and enable them to reduce their environmental footprint. 

Dousson notes: “At the end of August this year, the South African government adopted ‘A Framework for a Just Transition’, which is intended to shift South Africa towards a zero-carbon economy in ways that support national development aspirations, social inclusion and the eradication of poverty. The government also reaffirmed its commitment to reach net-zero carbon emissions by 2050, which is a target that is essential if the world’s countries are successful in keeping the global temperature rise to within safe levels[1].

“The Lenovo CO₂ Offset Service supports South Africa’s own zero-carbon aspirations at both an individual consumer level as well as from the enterprise perspective, with the recent inclusion of the purchase of select Lenovo ThinkSystem servers as well as individual devices,” he concludes.